When How to Make It in the New Music Business hit shelves in 2016, it instantly became the go-to resource for musicians eager to make a living in a turbulent industry. Widely adopted by music schools everywhere and considered the best how- to book of its kind (Music Connection), this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that big break and take matters into their own hands. In this highly anticipated new edition, Ari Herstand reveals how to build a profitable career with the many tools at our fingertips in the post-COVID era and beyond, from conquering social media and mastering the digital landscape to embracing authentic fan connection and simply learning how to persevere. This edition breaks down these phenomena and more, resulting in a timeless must-have for anyone hoping to navigate the increasingly complex yet advantageous landscape that is the modern music business. Ari Herstand is a musician who has been featured in countless TV shows, commercials, and films. He is the CEO of the music business education company Ari's Take and the host of the Webby Award-winning podcast New Music Business. He currently fronts the funk band Brassroots District.
Author: Ari Herstand
Publisher: Liveright Publishing Corporation
Format: Hardback
ISBN: 9781324091868
Publication Date: 17th January, 2023
Pages: 656
Dimensions: 244 x 188 x 41 mm
Notes: illustrations (black and white), map (black and white)
Availability: Available, usually dispatched within 3 days
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